Profound
Quick answer
Profound is an AI marketing platform focused on tracking and improving brand visibility inside AI search and answer engines such as ChatGPT, Gemini and Google AI Overviews, tracking up to seven engines on its site and up to nine on its Enterprise plan. It publishes no public pricing, handling it as a custom quote rather than a posted plan, so a visitor can't compare its cost to anything else without first talking to sales.
Best for
A team that only needs AI-answer visibility tracking and is prepared to go through a custom sales conversation for pricing.
Not for
A team that wants a published price before talking to sales, or that also needs community, news and social monitoring in the same tool.
Facts
Pricing
Not publicly published.
From Profound's website, checked Oct 2026.
AI engines tracked
ChatGPT, Perplexity, Claude, Gemini, Microsoft Copilot, DeepSeek, Google AI Overviews
How MarketHQ compares
| Feature | MarketHQ | Profound |
|---|---|---|
| Entry price | Free (paid from $29/mo) | Not publicly published |
| Free plan or trial | Free tier, no card required | Not published |
| Sources covered | Hacker News, GitHub, RSS, Stack Overflow, Dev.to, Lobsters, Reddit, LinkedIn, YouTube, X, Perplexity, Product Hunt, Broader web crawl, Bluesky | Not published |
| AI engines tracked | ChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek | ChatGPT, Perplexity, Claude, Gemini, Microsoft Copilot, DeepSeek, Google AI Overviews |
| API / MCP | Yes, on every paid plan | Not published |
Alternatives
- MarketHQ: tracks brand mentions across communities, news, blogs, social and AI answers, with gap analysis and action plans.
- Otterly.ai: A solo marketer or small team that wants AI-answer visibility tracking at a low entry price and doesn't need community or social monitoring in the same tool.
Related
- Best AI visibility and brand monitoring tools: category shortlists with a disclosed method.
- Glossary: definitions of the terms that come up when comparing tools like this one.
Sources
- Profound: https://www.tryprofound.com (checked Oct 2026)