A term coined by Manoj Surya, founder of MarketHQ, in October 2026.
What it means →Get recommended everywhere your buyers ask.
Your weekly action plan from social, web, AI answers and SEO. Done in minutes by your team, or on its own by your agents.
Numendo vs Balancehub · accounting software
Where you're missing · this week
- AI answers5 sources
5 answers this week name Balancehub, not Numendo.
- Reddit & communities3 sources
3 threads compare you to Balancehub, unanswered.
- YouTube, blogs & news4 sources
4 videos and posts rank Balancehub for "accounting software".
Cited pages: 8
Your action plan · this week
- Team · ~60 min → 5 minAgent · automaticDone
Reply to the Reddit thread naming Balancehub
- Team · ~50 min → 5 minAgent · automaticDone
Reply to the video comparing you to Balancehub
- Team · drafted for you
Pitch the roundup that lists Balancehub, not you
- Team · ~30 min → 5 minAgent · automaticDone
Update the page buyers read right after Balancehub
4h 10m
saved for your team this week
2
tasks finished by your agents
Estimates · being measured
Social · Web · AI answers · SEO → one action plan
What is Presence Engineering?
Presence Engineering is the work of making your brand visible and recommended wherever buyers look: search, social, communities and AI answers. MarketHQ finds where competitors show up and you don't, then turns each gap into a move your team or your agents can finish. Manoj Surya, founder of MarketHQ, coined the term in October 2026.
- Web, social and AI
- Find the gaps
- Team + agents fix them
6 AI assistants. Every place buyers talk.
- Claude
- ChatGPT
- Gemini
- Perplexity
- Grok
- DeepSeek
Sources and assistants we check, not a customer list.
| Capability | AI-visibility tools | Listening tools | MarketHQ |
|---|---|---|---|
| AI answers (6 assistants) | Yes | Add-onAdd-on | Yes |
| Social & communities | No | Yes | Yes |
| News & blogs | No | Yes | Yes |
| Video | No | Yes | Yes |
| SEO keyword gaps | No | No | Yes |
| One ranked plan across all of them | PartialPartial | No | Yes |
| Agents via MCP | Yes | No | Yes |
Categories, not every vendor. Checked Oct 1, 2026.
Every number clicks through to its source.
Real product screens not mockups.
Public data only nothing scraped behind a login.
Built in public by a founder you can message.
Buyers decide in many places. Other tools watch one.
- Where buyers talk
- What AI repeats
- Who buyers shortlist
AI-visibility tools
See the answer. Miss the threads it came from.
Listening tools
See the posts. AI answers are often extra, with no next move.
MarketHQ
Both, against every competitor, ranked into moves with proof.
Track, find, win, prove.
Track
Watch your market across social, web, AI answers and SEO.
yourproduct.comFind
See every place a competitor is ahead, with the evidence.
5 sourcesAI answersWin
Turn each gap into a ranked move for a person or an agent.
HumanReply to the threadProve
Check what happened against the number it moved.
+12% this week
Every gap comes with a move, and who should make it.
Reply where buyers ask
A drafted reply to the thread naming a competitor.
Team · ~60 min → 5 minAgent · automaticGet onto the pages AI cites
The roundup or comparison page an answer pulled from.
Team · drafted for youPitch the news
A short pitch for the writer covering your category.
Team · drafted for youPublish what's missing
A brief for the page buyers can't find yet.
Team · ~90 min → 15 minAgent · automaticFix your own pages
The exact line a competitor's page says better.
Team · ~30 min → 5 minAgent · automaticWatch competitor moves
A quiet check for a page or price change.
Team · ~15 min → 0 minAgent · automatic
Sample workspace
Walk through a real workspace.
Every screen below is the real product, filled with sample data.

1 / 8 Feed. Every post, labelled. The brand it names, what the writer wants, their mood and reach.
What you get
One feed
Every mention, in one place, by brand.
AI visibility
Who AI answers name, weekly.
Competitor gaps
Where a competitor is ahead, with proof.
Action plan
Ranked moves, refreshed every week.
Drafted replies
A reply ready to send, not a blank box.
SEO briefs
Outlines for the pages your category searches for.
Ask
Chat with your own data for a straight answer.
Weekly report
What moved, and why, in one page.
Free tracks 2 competitors and 3 keywords across news, blogs, forums and a taste of social (Bluesky), no card needed. AI visibility, SEO briefs, drafted replies and the full action plan are on paid plans, from $29 a month.
Your agents work the list too.
- Claim, do, report
- Ask from anywhere
- No agents yet? Your team works the same list.
16 MCP tools and a REST API, on paid plans.
$ claude mcp add --transport http markethq \
https://markethq.ai/api/mcp \
--header "Authorization: Bearer <YOUR_API_KEY>"
→ list_tasks { "status": "todo", "limit": 2 }
tsk_sample_01 get_listed
tsk_sample_02 reply_to_thread
→ claim_task { "id": "tsk_sample_01",
"agentName": "outreach-agent" }
→ get_task { "id": "tsk_sample_01" }
steps: 5 · evidence: 1 · done when: listed or replied
→ report_outcome { "actionId": "tsk_sample_01",
"stage": "sent" }Who it's for
Founders
One place to see where the market stands.
Marketing & brand leads
A weekly plan, not a pile of alerts.
Community, social & PR
The threads worth a reply, ranked.
SEO & content
Briefs for the pages buyers are missing.
Agencies
One board per client, same evidence.
Your agents
A list they can claim and finish.
See it on a market like yours
Numendo vs Balancehub in accounting software.
Sample data- Team · ~60 min → 5 minAgent · automatic
Reply to the Reddit thread naming Balancehub
- Team · ~50 min → 5 minAgent · automatic
Reply to the video comparing you to Balancehub
- Team · drafted for you
Pitch the roundup that lists Balancehub, not you
More comparisons buyers already open
Pricing
Tiers differ by tracking capacity only.
One product, every plan.
Two tools
$344/mo
MarketHQ Startup
$99/mo
Brand24 + Peec AI, at each vendor's entry plan.
Swipe to compare plans
Lite
$29/mo
One brand, a small team
Tracking
- 2 competitors
- 10 keywords
- 1 country to track
Mentions
- 2,000 mentions/mo
- 12 platforms (6 social)
AI visibility
- 10 AI questions, checked weekly
- 6 AI engines
Replies & SEO
- 250 chat messages/mo
- 50 reply drafts/mo
- 10 SEO briefs/mo
- Gap analysis + action plan
- API + MCP
We won't charge anything. We'll start charging after 4 days.
Startup
$99/mo
A SaaS marketing team
Tracking
- 5 competitors
- 30 keywords
- 3 countries to track
Mentions
- 9,000 mentions/mo
- 12 platforms (6 social)
AI visibility
- 60 AI questions, checked weekly
- 6 AI engines
Replies & SEO
- 1,000 chat messages/mo
- 200 reply drafts/mo
- 30 SEO briefs/mo
- Gap analysis + action plan
- API + MCP
We won't charge anything. We'll start charging after 4 days.
Growth
$199/mo
More competitors and AI questions
Tracking
- 10 competitors
- 100 keywords
- 5 countries to track
Mentions
- 20,000 mentions/mo
- 12 platforms (6 social)
AI visibility
- 120 AI questions, checked weekly
- 6 AI engines
Replies & SEO
- 1,500 chat messages/mo
- 500 reply drafts/mo
- 100 SEO briefs/mo
- Gap analysis + action plan
- API + MCP
Enterprise from $499/mo for agencies and multi-brand teams. Talk to us
Free: your brand, 2 competitors and 3 keywords across blogs, forums and a taste of social (Bluesky), with your first 10 posts labelled. No card, no end date. Ongoing labelled mentions, X, Reddit, LinkedIn and AI answers are on paid plans. Start free Cancel paid plans anytime.
Countries: AI answers and web search run for each country you pick, and SEO uses your first one. X, Reddit and Hacker News posts aren't tied to a country, so they show as Global.
Proof your team can check. Tasks your agents can finish.
Nothing without a source
Every claim links to the post, page or answer behind it.
How we check AI
Weekly, sampled, across 6 assistants.
Your data
Public posts only. Export or delete any time.

Manoj Surya
Founder, MarketHQ
Hi, I'm Manoj.
Every team whose buyers do homework before they buy asks the same question: what are people saying about us, and what should we do about it? Answering it took me hours of reading a week, and I still missed things. Now AI assistants have to be checked too.
I wanted that reading to end in a short list of tasks with the evidence attached, one my coding agents could pick up as easily as a teammate. That's MarketHQ.
If something on this page is unclear or wrong, message me on LinkedIn or X.
Questions
Presence Engineering, answered
How is MarketHQ different from Brand24?
Brand24 tracks social and web mentions, and sells AI-visibility tracking as an add-on below its Enterprise plan. MarketHQ includes answers from 6 AI assistants on every paid plan, compares you with your competitors in each channel, and turns gaps into tasks. MarketHQ doesn't track Instagram, TikTok or review sites yet.
How is it different from Peec or Profound?
They track AI answers. On paid plans, MarketHQ tracks AI answers plus the news, blogs, Reddit and social posts those answers draw on, against the same competitors, in one place.
What is Presence Engineering?
Search used to be the whole job. Now buyers also ask AI assistants, read Reddit and watch YouTube before they shortlist anyone. Presence Engineering covers all of it: see where you appear, find where competitors appear and you don't, and close each gap with a reply, a page or a pitch your team or your agent can finish.
Why weekly AI checks, not daily?
AI answers to the same question rarely change day to day. Checking 6 assistants weekly, on paid plans, catches real shifts without the noise of asking too often.
Can an agency track several clients?
Yes. Each client gets its own workspace and action plan, with the same evidence underneath.
Can you filter X, Hacker News or Reddit by country?
No. Those three show as Global, not split by country.
Guides and comparisons
Start with the comparisons buyers already open.
- MarketHQ vs OpenScoutHow MarketHQ and OpenScout differ on sources, AI visibility and price.
- MarketHQ vs MentionHow MarketHQ compares to Mention on source coverage, self-serve pricing and setup.
- MarketHQ vs Google AlertsWhat changes when free email alerts are not enough for HN, GitHub, and Reddit.
- Google Alerts alternativesThe wider field for the free-alert job, MarketHQ-first.
- Talkwalker Alerts alternativesCommunity and social coverage vs a free web/news alert.
- Best AI visibility toolsCategory list for buyers asking which AI-answer tracker fits.
Find where you're missing. Win it back.
Free, no card. Sample data above, your own market below.
