# Yotpo

E-commerce platform for collecting first-party reviews/UGC, running loyalty programs, and controlling AI shopping visibility.

## Quick answer

Yotpo is an e-commerce platform for collecting first-party reviews and user-generated content, running loyalty programs, and controlling AI shopping visibility through its Discover product. Reviews & UGC has a free plan limited to 50 monthly orders, Starter at $89 a month and Pro at $169 for up to 500 orders, with price scaling by order volume, and custom Premium and Enterprise quotes. Loyalty & Referrals is a separate product with paid tiers from $199 a month. Public API documentation is available.

## Best for

An online store that wants reviews, loyalty and AI shopping visibility in one e-commerce platform.

## Not for

A team tracking brand and competitor mentions across news, blogs and communities.

## Free plan or trial

Reviews & UGC has a limited free plan (up to 50 monthly orders); Loyalty & Referrals has a separate full free plan.

From Yotpo's website, checked Oct 2026.

## Pricing

- Reviews & UGC – Free: $0/mo
- Reviews & UGC – Starter: $89/mo
- Reviews & UGC – Pro: $169/mo
- Reviews & UGC – Premium: not published
- Reviews & UGC – Enterprise: not published
- Loyalty & Referrals: $199/mo

From Yotpo's website, checked Oct 2026.

## API / MCP

Has public API documentation and a changelog; Enterprise plan includes custom API setup.